
Inkmonster is a new breed of company handling both development and marketing of lifestyle brands for children, tween and teen.
Focus
We are dedicated to working in partnership with our licensees to fully understand their needs and respond to their product challenges with innovative, practical solutions. We create eye catching lifestyle brands based on our keen sense of trends, market research and simply because we are aware of both kids and teens sense of style along with their desire to be different and one of a kind. Inkmonster lifestyle properties are a wonderful alternative to the sometimes risky and unpredictable film and television based licenses.
Direction
Our objective is to be a leader in marketing and developing graphic based character brands working with manufacturers together developing successful product lines that capture consumers attention. We make a special effort to support our licensees with the best material possible to create great product with in-depth style guides that contain many images, elements and packaging trade dress along with product ideas and suggestions. We are continually adding new images to the brand style guides to keep them updated and fun. All style guides are provided on CD and are easy to use. Also available is our on- line style guide with up to the minute updates regarding new art and digital files.
Strategy
One of our key strategies is to create lasting relationships with licensees and retailers to enable us to grow the brands and broaden distribution to it's full potential. We understand the current market trend is to offer exclusive properties and product to mass or specialty retailers. We are open to working with your company to develop a special lifestyle graphic brand for exclusive possibilities offered to retailers.
Innovation
Inkmonster has capabilities to support its brands with distinctive destination web sites for use by consumers. Current success story is the Lilshecreatures.com site to support the brand which reaches over 7,000 girls each month and growing . This is a great way to create a grass roots campaign to feature new products coming to store locations and to start a underground buzz about a fresh brand.
Who we are
The founders of Inkmonster have gained much of their experience and knowledge from their 15 years art directing and managing licensed programs internally at companies such as Hasbro Toys/ Oddzon, Equity Marketing, Mattel and Those Characters from Cleveland a Division of American Greetings.
Royalties, advance payments and guarantees are negotiable. We are fair and believe it takes two to build a great property with growth potential.
Thank you !